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Whether you've been reading since our first newsletter in 2023 or this is your first edition, we hope this has been beneficial. Share it with a friend or reply with any feedback.
If you need help with your ecommerce accounting, sales tax, inventory management, CFO, or other accounting related issues, let us know. |
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1. [READ] Your Budget = Your Profit Blueprint |
- A good budget is a profit compass.
- Use benchmarks to determine where to focus on improving
- Monthly variance shows where you went right or wrong.
- Reforecast regularly to adjust where the plan is off.
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This episode of the Ecommerce Evolution Podcast dives into some key insights on budgeting:
- Benchmarks for spending and profitability
- Why modeling and driving outcomes is a better way to approach business
- Considerations when profitability is off
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3. [READ] How to Create SKUs That Actually Make Sense (and Scale With You) |
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If your SKU system is confusing, inconsistent, or just plain messy, watch to learn how to fix it fast, so you can save time, reduce errors, and scale smarter.
- A 3-step system for creating clear, consistent SKU numbers
- Why messy SKUs cause problems across your whole business
- Real-life examples of smart SKU structures
- Common SKU mistakes (and how to avoid them)
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[READ] US, Vietnam reach trade deal |
- 20% U.S. import tariff replaces looming 46%; transshipped goods face 40% duty.
- U.S. gains zero-tariff access to Vietnamese market; pact struck ahead of July 9 tariff deadline.
- Vietnam sent $137B to U.S. vs. $13B imports in 2024
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[LISTEN / WATCH] 6 Questions That Expose Weak Brands |
- What role should marketing play when a brand is in survival mode?
- How do you justify brand building investments when every dollar of media spend is under scrutiny for immediate ROI?
- When you're forced to improve CAC efficiency, what's the difference between healthy optimization and cutting muscle instead of fat?
- Is uncertainty pushing brands to adopt new business models, or are most changes just short-term tactics?
- What's one mistake brands make again and again in times of market stress?
- What advice would you give to a founder who feels completely stuck right now?
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We'd love to know what you think about this newsletter. Love it? Hate it? How can we improve it?
Reply to this email and let us know. 😊 |
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You Don't Want to Do Your Accounting... But We Do! |
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Here's how we can help: |
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