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5 Inventory Mistakes, Holiday Shopping Predictions, July Ecommerce Sales Freeze
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In this week's edition:  5 Inventory Mistakes, 5 Predictions for 2026 Holiday Shopping, and a freeze in July 2026 sales with a caveat.


If you need help with your ecommerce accounting, sales tax, inventory management, CFO, or other accounting related issues, let us know.

Top 3

1. [LISTEN] 5 Inventory Mistakes Costing eCommerce Brands Thousands

We see lots of inventory challenges with sellers and this Winning with Shopify podcast episode nails the common mistakes:

  1. Running Out of Stock
  2. Overstock & Cash Flow Problems
  3. Data & Inventory Visibility
  4. Marketing Without Inventory
  5. Ignoring Lead Times

2. [READ] 5 Predictions for 2026 Holiday Shopping

  • Ecommerce Grows 8%
  • AI Converts Better
  • BNPL Tops $22 Billion
  • International Ecommerce Grows
  • Amazon Sellers Slip

Author's note: since 2013, predictions have been 46.9% correct

3. [READ] Retail ecommerce sales growth in the U.S. freezes in July 2026

  • July ecommerce sales hit $136.9 billion, up 7.7% YoY but down 2.2% from June.
  • June’s Prime Day timing pulled demand forward, driving 14.2% YoY ecommerce growth.
  • July’s slowdown highlights how major promotional events can shift sales timing, complicating forecasting and inventory planning.


In Other News

[READ] SBA Loan Overview: Types, Pros and Cons, How to Apply

  • SBA loans offer competitive rates and repayment terms reaching 25 years.
  • SBA options range from $50,000 microloans to $5 million loans for working capital, equipment and expansion.
  • Approval remains tough: only 32% of SBA applicants received full approval in 2026.
  • SBA financing can improve cash flow, but funding often takes one to three months.

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